Developed design elements and logo lock up to use across all channels. This helped to tell a cohesive story across all types of content.

Developed an interactive experience on the Holiday Gift Shop landing page to engage with consumers. If the user selects “add to favorites” the product is saved to their wishlist/favorites that can be viewed when they are signed in or create an account. They can also share their wishlist with friends and family, aligning with strategic goals for the Holiday season.